Amazon Counter’s, the net retailer’s in-store pickup choice that launched this summer at 100 Rite Aid locations in the U.S., is now increasing. The corporate introduced at present the service will attain 1000’s extra areas with the additions of latest companions GNC, Well being Mart, and Stage Shops.
GNC is the well-known well being and diet chain. Well being Mart operates a community of independently owned and operated pharmacies. Stage Shops, in the meantime, operates Gordmans off-price shops, Bealls, Goody’s, Palais Royal, Peebles, and Stage malls.
Amazon Counter is a part of the rising Amazon Hub community, which affords pickup areas for Amazon deliveries in addition to 1000’s of pickup Lockers throughout the U.S. The system appeals to those that don’t discover dwelling supply handy — maybe as a result of they work in an workplace or don’t have wherever secure to obtain packages.
Amazon at present affords a variety of options to leaving packages on the doorstep, together with Amazon Counter and Amazon Lockers, Key by Amazon for keyless entry into houses and automobiles, and Amazon Day supply dates.
With Counter, Amazon’s system is designed to be minimally disruptive to the brick-and-mortar’s day-to-day operations. Clients merely present a barcode to the shop worker to obtain their bundle.
It could appear stunning that the very retailers Amazon has been placing out of enterprise with its on-line superstore would comply with accomplice up like this. However because it seems, Amazon can drive visitors offline, too.
Division retailer chain Kohl’s, for instance, lately expanded its Amazon partnership on returns to all its 1,150 U.S. areas after its preliminary trials drove vital revenue increases. Struggling Stein Mart also recently embraced the enemy with plans to put in Amazon Lockers in some 200 shops, hoping for a similar end result.
The brand new set of Amazon Counter companions, may equally profit.
“The response we’ve heard from our prospects and companions after the launch of Counter earlier this yr has been super,” stated Patrick Supanc, Worldwide Director of Amazon Hub, in an announcement. “This new community of pickup factors provides prospects a pickup expertise that’s quick, versatile and handy, and companions are thrilled with the robust engagement and extra foot visitors Counter is driving for his or her shops.”
Although not talked about by Amazon, it’s price mentioning that a few of its Counter partnerships are with brick-and-mortar pharmacies. After Amazon’s acquisition of on-line pharmacy PillPack and the launch of its healthcare JV with Berkshire Hathaway and JP Morgan, some anticipate Amazon will transfer deeper into the world of prescribed drugs sooner or later. A line of retail pharmacy companions couldn’t harm.